Dream States was launched in late 2017 by Eugenie Meeker, a Melbourne local who grew up a small farm in Russells Bridge near Geelong. Eugenie went on to study Fine Art Photography & Fashion Design at RMIT University. Following graduation, Eugenie interned for Jeremy Scott and held positions at Lululemon Athletica and Hopeless Lingerie. This prepared her to find a gap in the market for sustainable, beautiful and contemporary lounge wear items.
Being inspired by nature, sustainability and colour stories the label was founded to merge these elements. Through a desire to bring about change to the fashion industry Dream States exists to encourage people to invest in long-lasting high quality pieces that are kind to the environment, having minimal impact and long wear. We use plant-based fabrics only, hand-dye our own fabric using low-impact methods and produce everything locally.